Define the term stores layout and explain the 4 qualities of a good stores layout. [10 Marks] __

The term 'tore layout' refers to the arrangement of a retail establishment, including the placement of merchandise, fixtures, and pathways for customers. A well-designed store layout can enhance the customer shopping experience, improve sales, and increase operational efficiency. The four qualities of a good store layout are:<br /><br />1. **Efficiency**: A good store layout should allow for efficient movement throughout the store. This includes clear pathways for customers and staff, and logical placement of products to minimize walking distances.<br /><br />2. **Aesthetic Appeal**: The layout should contribute to the overall visual appeal of the store. This includes creating an inviting atmosphere, utilizing space effectively, and ensuring that the store is visually pleasing to customers.<br /><br />3. **Accessibility**: Products should be easily accessible to customers. This means that popular items should be placed in easily reachable locations, and the store should be designed to accommodate customers with disabilities.<br /><br />4. **Sales Potential**: The layout should be designed to maximize sales potential. This includes placing high-margin items in high-traffic areas, using end caps and other prominent display areas effectively, and creating impulse buy opportunities.<br /><br />These qualities work together to create a positive shopping experience, encourage customer loyalty, and ultimately drive sales.